Holiday Trends Roundup: Pet Boarding Order Surge, Fishing Competition, and “Movie+” Viewing Boom

Holiday Trends Roundup: Pet Boarding Order Surge, Fishing Competition, and “Movie+” Viewing Boom

Around the National Day holiday, social consumption and cultural topics continued to heat up. On Oct. 3, China News Service reported from Zhengzhou that Wang Zhiwei, a post-2000s pet boarding specialist in Zhengzhou, Henan, said orders during the “十一” (National Day) holiday had tripled and had already “exploded with orders.” He entered the industry just half a year ago and sees the pet economy as an entrepreneurial opportunity for young people. ^[1]

On the same day, a China News Network Xi’an Oct. 3 report focused on the spiritual inheritance in the Qian Xuesen Library at Xi’an Jiaotong University. ^[2] In cultural visits, an item titled “Linzhang, Hebei: Visiting the Ancient Bronze Bird Terrace and Savoring Jian’an Style” focused on the ancient Bronze Bird Terrace in Linzhang, Hebei, and Jian’an style. ^[4]

On the film market, related headlines showed that as of Oct. 3, the 2026 annual total box office had exceeded 30 billion yuan, with new “Movie+” formats helping fuel a viewing boom. ^[3]

Sports and leisure consumption was also active. On the morning of Oct. 2, the 18th Sihong International Dayuantang Million-Yuan Fishing Tournament kicked off at the Sihong International Dayuantang Fishing Center in Jiangsu, with nearly 1,000 anglers from across the country gathered by Hongze Lake. After fierce competition, Cong Zhihui, a contestant from Zhoukou, Henan, won the championship and the million-yuan grand prize; Ren Junfang from Heyuan, Guangdong, took second place; and Dai Qixian from Neijiang, Sichuan, took third place. ^[6]

Youth attitudes and the “spiritual economy” also became a lens for observation. Facing anxiety over employment, income, and the future, some Chinese Gen Z seek luck, peace of mind, and a sense of control by burning incense and praying at temples, having fortunes told and drawing lots, or buying bracelets, talismans, and other products claimed to bring good luck. ^[5]

This article is compiled based on the evidence provided and does not include specific international current affairs because the relevant evidence items did not provide verifiable international events.